A provider of technology solutions for hospitality needed to make a major strategic decision about whether to double down on its two hospitality offerings or whether to focus on other parts of its corporate portfolio.
Hudson Crossing conducted a complete review of the strategic outlook, market potential, and product positioning of the client’s products against all relevant competitors. In addition, Hudson Crossing evaluated voice-of-the-customer, sales execution capabilities, and identified required investments and roadmaps for success, providing the client’s Board with a sound, objective basis for its strategic decisions.